Digital shelf analytics for brands

Actionable analytics
for brands with easy big data management

No more manually compiled spreadsheets. We take care of the data, saving you 100+ man-hours so you can focus on profit growth

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AI empowers your usual analytics

AI immediately detects outdated content or inaccuracy in your product cards. It saves at least 100 working hours spent on manual monitoring and accelerates changes.

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Analyses of 1000 product
cards per second
Finding unwanted words in
description
No more manual monitoring
and responding
Image angles recognition
Showing deviations from the
reference PIM-content
99% accuracy of findings

AI assesses product cards as users do

24ORM recognises images, compares them with benchmark and shows irrelevant, inaccurate or edited images.

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AI can recognize angles and perspectives
It will notify you the presence of foreign elements like inscriptions or watermarks
It can also detect the presence of specification icons
Groups images by type: power/main image, lifestyle and more;
Recognizes low-resolution images;
Highlights extra images that shouldn’t be on the page.

AI immediately indicates errors in descriptions

Technology performs semantic analysis, finds unwanted or exception words in text, compares product cards with benchmark.

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It can recommend you improvements for your description text;
Highlights inappropriate words;
Intelligent text analysis;
Recognizes synonyms and abbreviations;
After you set a standard, AI will notify you if it finds any inconsistencies within the PDP

75+

Keep track of 75+ real time metrics to optimise your digital shelf, improve the customer’s shopping experience and increase the conversion rate

Content accuracy and reviews

Availability & Assortment

Prices, sales and search ranking

Maintain content accuracy by tracking benchmark mismatches in descriptions, images and image quantity in addition to rich content.

Find out about negative reviews in no time and monitor review scores.

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In a single window, keep an eye on all of your goods stock and logistics and receive instant notifications on their statuses regardless of their location and point of sale.

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Monitor competitors’ price points, new product launches, popular product categories, the promotions they have and their efficiency.

You can also compare your offers and search results to your competitor’s to improve your brand’s presence

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Expertise beyond software

User cases

We take the user cases and your goals. We’re not just logging you in and letting you figure everything out yourself.

Get the data

We add the range data You don’t have to be an Excel guru to get the data you need.

Build dashboards

We build custom tailored dashboards 24ORM works the  way you want it to.

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Expertise beyond software

We work as
a part of your team

We are always in touch if you need help with technical issues, data analysis, or finding a growth strategy.

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team 24orm

Grigory
Chernyaev

Head of 24ORM

team 24orm

Lada
Chernykh

CSM Leader

team 24orm

Evgeny
Simonov

BI Analyst

team 24orm

Yana
Danielyan

CSM

team 24orm

Ilya
Rishnyak

Developer

Why brands choose us

«We use several innovative analytical tools, in particular 24ORM. At the moment we are working on a project whose main goals are tracking prices, ratings, reviews for our products and competitors’ products, monitoring compliance with our guidelines for images, descriptions, titles and other important textual information. We manage online merchandising, notice errors in time, and thus control sales».

Trade marketing manager Huawei

Aishat Magomedova

«The 24ORM analytical service solves most of the tasks: from monitoring prices to advertising activities of competitors. We are very happy about this. Now, to understand what is happening with your partners, you do not need to visit sites and look for information – everything is in one place. In addition, everything can be easily uploaded and digitized without manually copying the data. A convenient dashboard removes requests from our colleagues from the marketing department; previously these requests would have been handled manually».

eCommerce Manager Abbott EPD Trade Department

Anna Osenina

«Last year we managed to double our online sales worldwide. To maintain sales at a high level, the representation of goods on the “digital shelf” acquires a special role – today it is online merchandising. To do this, we use a set of innovative analytical tools, in particular, 24ORM».

Digital Merchandiser LEGO

Aisylu Nafikova

You are in a good company

All

Electronics & home appliances

Pharmaceutical

FMCG